Motivating and managing key employees can prove to be one of the most difficult tasks required of business owners and managers, and the ultimate success of a company can rely on the ability to understand the most common mistake that sales staff make. It is important to realize that most people consider a job in sales to be very tough and a competent manager or business owner must be prepared to handle the perceptions of their staff. The most common mistake that sales staff make is generating too much of their time to non-revenue generating activities. While the sales force may believe that they are working incredibly hard, the fact of the matter is that most of the “hard work” does not actually accomplish any progress towards quotas or goals. Read the rest of this entry »
Ideas to Keep Repeat Customers
Small Business Sales and Marketing Ideas to Keep Repeat Customers and Take Sales From Competitors
By Stephen Craine.
Small business sales can be increased with these marketing tips on building trust and credibility through regular contact with your customers. Use these small business marketing ideas to build repeat sales relationships, and take customers away from your competitors. This sales and marketing strategy works for any type of business in any type of market. The actions to achieve success can be started today and be working for you in just a few days.
Imagine the effect on your small business sales if you became a source of regular information to potential and repeat customers. You are the expert on what you sell and the services you provide. Use your knowledge to become the person people go to when they want information about your industry, market, or product. Think what you could recommend to people that were considering making a purchase and wanted more information. Customers want to make informed decisions, and they’re frightened of making mistakes. When you help them make informed decisions it’s a win - win situation. The customer gets good information and you get the chance of a sale. Read the rest of this entry »
Sales News
Focus on Marketing: Business sales benefit from ads, too
Companies solely focused on selling to other businesses, and not to general consumer audiences, often put all of their promotional resources into sales.
(read more)HI-LCD a.s. Selects eluzzion CRM To Optimize Outsourced Sales for Pharma Leaders
"We're very glad to have such a sophisticated yet cost-effective solution." - HI-LCD a.s. July 29, 2010 - Pharmaceutical sales company HI-LCD a.s. today announced their decision to select eluzzion CRM by Data3s for their sales force of contract Medical Representatives.
(read more)High-pressure sales reps target Issaquah seniors
Issaquah Police have issued a citizen's alert to all residents regarding aggressive door-to-door alarm sales representatives who have been misrepresenting who they are and which products they are selling.
(read more)Chevy Salespeople to Wow Customers Through New App for iPhone, iPad and iPod
General Motors is going with the times by hooking up its Chevy salespeople with a new dealer app for the iPhone, iPod touch and iPad.
(read more)Are You Losing Digital Media Revenue Due to Lack of Sales Training?
As I buy media for my clients, I hear hundreds of sales pitches annually, especially for digital media.
(read more)Corporate Takeover: The Inherent Distrust of Subsidized Creativity
"Anybody want to see second prize? Second prize is a set of steak knives," Blake says.
(read more)GfK GeoMarketing Releases Study of Sales Territory
GfK GeoMarketing examined current planning practices in Germany on the basis of 76 representative companies with external sales forces.
(read more)Photo Release -- Oxygen Biotherapeutics Introduces DERMACYTE(R)...
Oxygen Biotherapeutics, Inc. today introduced its new, innovative skin care product, DERMACYTE® Oxygenating Eye Complex, a smooth, delicate eye serum specially designed to refresh, hydrate and restore the appearance of youth to the eye contour area.
(read more)Donaldson Promotes Dan Memmen to National Sales Director for Engine Aftermarket
July 28, 2010 - Donaldson Company is pleased to announce the promotion of Dan Memmen to National Sales Director of the Engine Aftermarket Group.
(read more)Amazon Launches Cheaper, Wireless-Only Kindle
Amazon.com launched a cheaper, wireless-only Kindle Wednesday, betting that the $139 price will turn its latest electronic reader into a mass-appeal device as Apple Inc's iPad gains ground.
(read more)Tim Shelton Appointed Director of Sales & Marketing at The H Hotel, a ...
MIDLAND, Mich. The H Hotel, a Dolce Conference Hotel, has announced the appointment of Tim Shelton of Midland as director of sales & marketing, responsible for attracting and retaining corporate, association and social group business as well as individual business and leisure travelers.
(read more)Sex and Starbucks: Odd Incentives in Glaxo's New Bonus Plan for Sales Reps
GlaxoSmithKline may have shot itself in the foot with its new bonus structure for pharmaceutical sales reps .
(read more)Cathay Pacific Airways appoints Rajesh Menon as area sales manager, Tamil Nadu, Kerala
Rajesh Menon has been appointed Cathay Pacific Airways' area sales manager for the Tamil Nadu and Kerala regions.
(read more)GlaxoSmithKline changing incentives for sales force
When a company wants to boost sales, the natural strategy is to offer incentives to a sales force to meet certain sales goals.
(read more)East Coast Distributor Now Delivers Air1 Diesel Exhaust Fluid to Customers
Chesapeake Petroleum has Joined Mansfield Oil's DeliveryONE Network to Sell Air1 Locally in the East Coast and Mid-Atlantic July 28, 2010 -- Chesapeake Petroleum of Maryland announces they have recently joined Mansfield Oil's DeliveryONE network to sell Yara's Air1 diesel exhaust fluid .
(read more)Mutual Funds' $9.5 Billion Cut Is Up for Grabs: Susan Antilla
The mutual fund industry raked in $9.5 billion from the esoteric sales charges known as 12b-1 fees in 2009, and that was a lousy year.
(read more)Building an Independent Distributor Network
The Internet can be an effective channel for locating, qualifying, and selling distributors on a company's products.
(read more)Salespeople convicted of forging energy contracts
Three former Alberta Energy Savings salespeople charged with enrolling homeowners in contracts without their permission have been fined a total of $6,800 and sentenced to one year probation, including community service.
(read more)WTG Taps Hopkins as CFO/CIO
Master agency World Telecom Group announced Monday it has appointed Jeremy Hopkins to the position of CFO/CIO, with responsibility for managing all financial and technological matters within the organization.
(read more)Customer Acquisition Is Like Oxygen To A Startup
The other day, Josh and I met with a very cool company that has some serious traction.
(read more)