I must say that I love the Twitter technology. Thanks to Iranian elections, it has reached critical mass which means that most of your target clients are not on the network. I routinely use the technology to offer the RedX listing lead service, and know that for a REALTOR, it can be a very large source of leads.

So as an individual that is new to Twitter, how do you use it to get sales leads? Well, the service provides a window into your client’s mind, and ancillary services give you instant notification when your client is thinking about real estate. You can then connect with that prospect online to direct them toward your services. It’s sort of like someone making the announcement in a crowded room that they are looking for a home, and you responding to them by saying, that’s great because I have one to sell. So how do you get set up to use Twitter as a lead generation tool? My recommendations would be as follows: Read the rest of this entry »